FAQ

Questions about hiring a fractional CMO

What the diagnostic decides, what it costs to run, and what an email does.

Asked, answered

Questions about hiring a fractional CMO

Does the diagnostic cost anything?
No. It runs in the browser. An email is how you ask for the same verdict in your inbox.
Can the answer be no?
Yes. That is the point of it. A company that needs production, or that already has a senior lead, is told to buy something else or to buy nothing.
Are the salary and day-rate figures real market rates?
No. They are a round illustration so the monthly arithmetic is visible. Change them. A quote is a number a person sends you.
Who reads the email if I send one?
Fracs, the firm named on the page, and Primortul, which publishes the site from Ankeny, Iowa. The privacy page says what is stored.